This month is known as Plastic-free May, a citizens’ initiative that has grown into a major campaign, complete with celebrity ambassadors. The goal of the initiative is to create awareness around how much plastic we consume – on a daily basis and without even thinking about it.
More than 9,400 people and 217 organisation and businesses have signed up to take part in the campaign. They pledge to change something in their lives to reduce their consumption of plastic. The campaign offers tips such as refusing plastic cups and straws, not packing your lunch or storing your food in plastic bags and recycling everything you possibly can, even if it means carrying it home rather than tossing it in the bin. It also offers a reminder of how much plastic surrounds us in our daily lives and offers non-plastic alternatives to products like hairbrushes, water bottles and diapers.